English Ver.

ユニクロが売れなくなった理由

Why the Sales Slump Continues at Uniqlo

Uniqlo is a chain store of reasonable clothes in Japan. It is also popular abroad.

Uniqlo has increased their sales track record, however, their significant decline has been followed recently.

Uniqlo said the reason is “because winter clothes were not sold during the warm winter.” but the consumer’s voice seems different.

We often hear the opinions such as “it was used to be reasonable and good quality, it is now a higher price with worse quality, no more reason to buy their clothes, other chain stores are better.”

Previously, it was simple and durable clothing with a reasonable price, however, it’s obvious that their quality has been down in spite of pricing has increased recently.

日本で安い服のチェーン店の一つとして
ユニクロがあります。海外でも人気です。
販売実績を伸ばしてきたユニクロが最近は
大幅な減益が続いています。
ユニクロは「暖冬で冬服が売れなかったため」
と理由を述べていますが、消費者の声は違うようです。
「安くて品質が良かったのに、高くて品質が悪くなった。
買う理由がなくなった。他のチェーン店の方がいい」
といった意見をよく聞きます。
以前は安い価格でシンプルで丈夫な衣料品でしたが、
最近は価格設定が高くなった割に、
品質が落ちているのが見え見えなのです。

Myau Myau

Myau Myau

Author archive

[ web writer ]
Hello!
I am a Japanese web writer.
I want to introduce you to a good place and fun
in Japan.

Demetri

Demetri

Author archive

[ translator ]
Hi there! I'm "Demetri" a translator living in US.
English is a convenient way to communicate through out most of the world.
Hope you discover something new with my English version articles!

Related post

  1. Popularity Poll of Studio Ghibli…
  2. Seimei Shrine
  3. Eatable Raw Egg
  4. Animal Photographer, Mitsuaki Iw…
  5. Men Making Soba Noodles
  6. Setsubun
  7. ヘルシオ お茶プレッソ
  8. HONDA Civic Type R

Comment

  1. No comments yet.

  1. No trackbacks yet.

CAPTCHA


From JAPAN

Pickup Post

Boy’s Festival

May 5th is Children's Day and also Boy's Festival.…

Local Food

  1. Stewed wheat noodles with miso

Official Newsletter

Loading...Loading...


JAPAN News

PAGE TOP